A Data-Driven Way to Spiff Up Partner Spiffs

The Challenge

A Fortune 500 electronics retailer needed to develop a single-source business application to set up, manage, and administer all partner spiffs for more than 200 partnering manufacturers.

Product Launch Event | One10

The Solution

First, we dove into the data, analyzed it, and developed actionable insights. We then designed a flexible, online business application to administer a variety of compelling and relevant awards to a plethora of channel partners. The objective was to align awards with channel partner goals, as well as the client’s business rules and objectives.

After development, One10 systematically provided support for program administration, invoicing, auditing, and promotion analysis.

Further, we managed all payouts for both cash and point rewards for over 200+ partnering manufacturers, based on partner classification.

The Results

Over the nearly 15 years we have operated this program:

  • The Sales Incentive Resource Center now manages more than 4,000 promotions per year
  • Incentive payout has increased by 7%+ per year

Aren’t all rules meant to be broken? Not when your profits depend on them. See why following the rules is a smart choice when designing a sales incentive program.

Change Your Game

When you tap into your team's true potential, align your employees, dealers, channel partners and customers, and measure success—you change the game.